May. 12, 2017
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Sarah Stites
Brawny’s 2017 Mother’s Day ad celebrates mom through a novel perspective – the eyes of a child.
The paper towel brand placed Snapchat spectacles – glasses with embedded cameras – on toddlers in order to visualize how children see their mothers. After splicing video segments together, the result was an adorable compilation of moms and their kids sharing messy and sweet moments.
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